Bodrum market

There's a diverse consumer base that can afford all kinds of products and services. However, the quality of herbal products is the most important factor.

Construction of second homes, hotels, and resorts continues unabated in Bodrum. The biggest threat facing Bodrum is overbuilding and drought. Because the pandemic has forced some summer residents and vacationers to settle down year-round, second homes have become primary residences. According to the 2020 census, the population is 180,000. However, this number is known to be steadily rising as of 2021. Summer leads to spontaneous population explosions. Sometimes, we're talking about over a million people. In Bodrum, all houses, hotels, and resorts have gardens. No other city in Türkiye has so many gardens. The presence of gardens, large and small, inevitably draws people to flowers, plants, lawns, and landscaping. If we exclude vendors in neighborhood markets and garden markets, there are over 100 plant sales outlets, both large and small. Furthermore, the number of those who sell plants is not visible but also a significant number of those who cultivate them. Bodrum is arguably the largest market for product and service consumption after Istanbul. There's a diverse consumer base capable of purchasing all kinds of products and services. However, the quality of the herbal product is the most important factor. This means that reputable herbalists from all over Türkiye can find customers and establish themselves in Bodrum.